Sheraton Hotels, through the Marriot Content Studio, commisioned Remedy Television + Branded to help them tell the story of the 'The World's Gathering Place.'
The primary piece of hero content was a short documentary style film with dozens more shorter form stories intended for Instagram and Instagram Stories, as well as GIFS, time lapses and photography.
To drive the audience to the main short film, we created ten 15-second long short films that showcased a variety of different aspects not covered in the main film, including Sheraton's philosophy, the artists philosophy, and the back-stories of the characters.
This content was primarily used on Instagram - in a combination of native platform formats including square, 16x9 and 9x16.
We were also tasked to produce various behind the scenes video's and photography of the production and process.
Additional material was produced for the project and used on Instagram Stories, Facebook and Snapchat.